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Sun Chemical at ECS 2013: Introduces Dispersions, Metallic & Special Effect Pigments and more

Published on 2013-03-21. Author : SpecialChem

NUREMBERG, GERMANY -- Visitors attending the European Coatings SHOW 2013 are introduced to a broad range of dispersions, high performance, metallic and special effect pigments from Sun Chemical Performance Pigments that can meet sustainability needs, maintain high color strength, and give added durability in a variety of harsh conditions in the automotive, industrial, waterborne and architectural coatings markets.

Sun Chemical's booth, located in hall 4, stand 4-451, is showcasing a family of metallic pigments for waterborne coatings, leadership in Quinacridone pigment technology, and a full-range of eco-friendly dispersions and preparations.

"Our customers are looking for solutions that will help them differentiate from their competitors and grow their business," said Mehran Yazdani, Vice President, Marketing, Sun Chemical Performance Pigments. "With our recent acquisition of Benda-Lutz and as a full-service, global pigments leader that is able to address any coating need customers may have, we look forward to showing how our various product lines can be tailor-made specifically to the needs of each individual customer and ultimately grow their business."

Sun Chemical Introduces New Metallic Pigments Line for Waterborne Coatings

During the show, Sun Chemical Performance Pigments highlights a family of metallic pigments for waterborne coatings comprised of a wide variety of chemical passivation and encapsulation technologies under the Benda-Lutz® brand name.

An ideal fit for waterborne industrial coatings, Benda-Lutz® AQUARAL is a range of VOC-free, passivated aluminum dispersions that provide excellent opacity and metallic effect for environmentally-friendly coatings. These chrome-free and binder-free preparations are easy to disperse and offer outstanding storage stability.

Automotive stylists are interested in Benda-Lutz® MAXAL® SI grades for a bold metallic look. These aluminum pigments combine the maximum surface reflectivity, high brilliance, and strong color travel of MAXAL with the gassing resistance and circulation stability of inorganic encapsulation. For industry-leading chemical resistance, Sun Chemical offers its state-of-the-art EC encapsulation technology through Benda-Lutz® MAXAL EC pastes. For waterborne coatings with premium mirror-like effects, Benda-Lutz® SPLENDAL offers four unique microscopically-thin aluminum platelet suspensions produced via physical vapor deposition.

Sun Chemical Highlights its Leadership of Quinacridone Pigment Range

Sun Chemical Performance Pigments is showcasing their market-leading spectrum of Quindo products, including their unique highly opaque Quindo® Red 202.

Engineered for use in both solvent-based and water-based coatings applications, Quindo® Red 202 pigment is a chromatic blue shade Quinacridone and is ideal for solid deep red coatings. Quindo® Red 202 is superior opaque and one of the most durable organic red pigments, particularly well-suited for outdoor applications. Its low rheological characteristics make it an ideal pigment for high solids coatings.

From brilliant orange shade Fastogen Super Red 209 to the highly chromatic Quindo Violet 55, Sun Chemical offers the widest color index range of Quinacridone pigments on the market and can be used in every coating industry.

Sun Chemical Dispersions and Preparations Offer Eco-Friendly, In-Plant Tinting Solutions

Sun Chemical is featuring three new iron oxide pigment shades from the Sunsperse® ECO aqueous pigment dispersions range for waterborne emulsion architectural paints.

The two durable red and one yellow iron oxide pigments provide more popular pastel shades for the deco market at a cost-effective price. The now twelve-color range developed for the in-plant production of ready mixed colors, are APEO-free, VOC-free and resin-free, and comply with the European regulation on the limitation of volatile organic compounds.

Sun Chemical Predisol Preparations Provide Jewel-Like Deep Black Luxury Look

The Predisol® CAB pigment preparations provide maximum color intensity, cleaner hues and extreme transparency of the base pigment. The line includes a range of high grade black pigments which provide for a very deep black color, excellent jetness and the jewel-like deep black look of luxury that customers in the automotive industry now favor.

The Predisol CAB preparations are formulated with a balance of pigment and resin in order to achieve complete incorporation after just 30 to 45 minutes of high speed stirring. This ease in dispersion allows for a streamlined production process overall, from stirring to cleaning the dispersing equipment.

About Sun Chemical

Sun Chemical, a member of the DIC group, is the world's largest producer of printing inks and pigments and a leading provider of materials to packaging, publication, coatings, plastics, cosmetics, and other industrial markets. With annual sales of more than $3.5 billion, Sun Chemical has over 8,000 employees supporting customers around the world. Sun Chemical Corporation is a subsidiary of Sun Chemical Group Coöperatief U.A., the Netherlands, and is headquartered in Parsippany, New Jersey, U.S.A.

Source: Sun Chemical

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