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Lubrizol at ABRAFATI 2013: to Exhibit Emulsions, Polymeric Dispersant & more

Published on 2013-09-12. Author : SpecialChem

CLEVELAND -- The Lubrizol Corporation announces it will exhibit a broad variety of its advanced performance coatings solutions at the ABRAFATI 2013 International Coatings Show in Brazil next month. The trade conference will be held September 16-18 at the Transamérica Expo Center in São Paulo and is widely regarded as the chief coating conference in Latin America.

The Lubrizol display will be located in booth #62 on the main floor, where company representatives will present advanced products for the construction, wood, industrial, metal, powder, adhesive and graphic arts markets.

"This is one of the premier coatings conferences in Latin America. As such, we are pleased to present our solutions to this region and the coatings world," said Brian Marsicano, Global Business Director Lubrizol Performance Coatings. "Lubrizol has always been committed to delivering value to our customers by developing innovative, effective and efficient solutions for a wide range of coatings applications. We invite all show attendees to visit our booth to see our product demonstrations and the vast product portfolio that helps customers addresses coatings challenges."

Product demonstrations are scheduled for several Lubrizol products including Solsperse™ M Series, Solsperse V350, Carboset® CA-600, Carboset SA-850, Carboset AE-960, Turboset™ Ultra Pro and Permax® 805. Each offers a range of benefits.

  • Solsperse M series of multimedia colorants has a broad formulation compatibility, positive contribution to overall coating quality and comprehensive global compliance, including suitability for formulating very low VOC systems. These additives enable formulators to develop colorants for metal coatings that meet or exceed OEM specifications.
  • Solsperse V350 is a 40% active polymeric dispersant in t-butyl acetate developed to meet the performance demands of automotive and industrial paint manufacturers. Recommended for dispersing pigments into liquid organic media, Solsperse V350 helps formulators control viscosity and enhance color quality as well as increase paint stability for easier handling and a better application.
  • Carboset CA-600 is a water-based, 100% acrylic, self-crosslinking emulsion that enhances the appearance and performance of most mineral-based horizontal masonry surfaces. It provides excellent blush resistance and superior weathering protection on driveways, sidewalks, decorative concrete and similar surfaces.
  • Carboset SA-850 is a new acrylic copolymer for masonry surfaces. This emulsion is formulated to address durability, maintenance and aesthetic concerns on old and new concrete, block, stone, brick and a variety of other masonry substrates. It provides a formidable defense against an array of wear factors while delivering outstanding color performance and application flexibility.
  • Carobset AE-960 is a water-based, 100% acrylic elastomeric emulsion designed for vertical masonry and roof coatings. This product meets or exceeds ASTM D-6083 requirements for liquid applied roof coatings and boasts higher tensile strengths than leading competitive resins while maintaining its flexibility.
  • Turboset Ultra Pro employs next-generation technology for wood sports floors and other high-end commercial and residential wood floor finishes. It is a self-crosslinking waterborne polyurethane dispersion agent that eliminates the need for a separate crosslinker while delivering performance comparable to two-component waterborne systems.
  • Permax™ 805 is the latest advancement in corrosion-combating technology. This PVDC is ideal for use in a wide range of applications such as primers, underbody, fire retardant and barrier coatings.
  • The ABRAFATI biennial trade event focuses on solutions for the future demands of the coating industry and plays a vital role in stimulating research and development of innovative and sustainable solutions. ABRAFATI-the Brazilian Association of Coatings Manufacturers-was created in 1985. This is the 13th international trade show.

Carboset® and Permax® are registered trademarks and Turboset™ and Solsperse™ are trademarks of The Lubrizol Corporation.

About Lubrizol Performance Coatings

The Performance Coatings division of the Lubrizol Corporation, a Berkshire Hathaway company, serves the needs of manufacturers and coatings users with its advanced, unique solutions designed to enhance the appearance, performance and sustainability of substrates. With vast experience and know-how of dispersion, adhesion, surface protection and rheology control, Lubrizol Performance Coatings offers a broad product portfolio of polymers, resins, hyperdispersants, and surface modifiers for use with paints, plastics, adhesives, graphic arts inks and packaging, as well as an array of engineered substrates.

About The Lubrizol Corporation

The Lubrizol Corporation, a Berkshire Hathaway company, is an innovative specialty chemical company that produces and supplies technologies to customers in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, driveline and other transportation-related fluids, industrial lubricants, as well as fuel additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for personal care products and pharmaceuticals; specialty materials, including plastics technology and performance coatings in the form of specialty resins and additives. Lubrizol’s industry-leading technologies in additives, ingredients and compounds enhance the quality, performance and value of customers’ products, while reducing their environmental impact.

With headquarters in Wickliffe, Ohio, The Lubrizol Corporation owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 7,000 employees worldwide. Revenues for 2012 were $6.1 billion.

Source: Lubrizol Corporation

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