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Paint that 'makes rooms bigger and brighter' wins ICI innovation award

Published on 2007-11-30. Author : SpecialChem

An innovative paint that makes rooms appear brighter and larger is the 2007 winner of ICI's award for Innovation, Creativity and Excellence in Science & Technology (ICEST). 'Light&Space', produced by ICI Paints, was commended for its insight into market needs, technological innovation, practical and commercial application, and creative approach to marketing.

The ICEST awards celebrate outstanding contributions to science and technology made across ICI, with a particular emphasis on the strength of the science, financial performance and awareness of customer needs.

This year five finalists were considered by a panel of judges that included Professor Tony Ryan of the University of Sheffield and Professor Jingshen Wu of the Hong Kong University of Science & Technology. The finalists were:

  • 'Proloc' bio-adhesive polymer technology, by National Starch Adhesives & Speciality Polymers Group
  • 'Dispomelt' 526, by National Starch Adhesives
  • 'Light&Space', by ICI Paints
  • 'Novation Prima', by National Starch Food Innovation
  • 'Weathershield Max', by ICI Paints India.

The judges said the winning 'Light&Space' team had used its understanding of what makes up a colour (lightness, colour and hue) and how the various elements in paint can impact this to produce attractive, strong colours that also put more light into a room. The result, they said, is a genuinely novel paint technology offering new colours that are more reflective of light, giving the feeling that decorated rooms are made more spacious.

Graeme Armstrong, Senior Vice President, ICI Technology, and Chairman of the panel of the ICEST award judges, said: "'Light&Space' was a virtually perfect project. The team used science, not just to develop the product, but to communicate the concept to both the trade and consumers.

Armstrong added: "All five entries demonstrated the importance of market-led, technology-driven innovation to the profitable growth of ICI and the judges thought that this, the 17th annual ICEST competition, was the best ever."

About ICI

ICI is one of the world's major coatings, adhesives, starch and synthetic polymers businesses. ICI products today include a wide range of industrial adhesives, specialty starches for the food industry, high performance polymers for personal care products, innovative adhesives for the electronics and packaging markets as well as a wide range of decorative coatings and specialty products for domestic use and the construction industry. Around a third of ICI's sales are made in emerging markets in Asia Pacific and Latin America, with 29% in Europe and over 40% in the Americas.

ICI's vision is to become the leader in formulation science, built around a portfolio of leading businesses, bringing together outstanding knowledge of customer needs with leading edge technology platforms to create and deliver products that provide superior performance. This is underpinned by a focus on three strategic objectives: accelerating profitable growth, increasing operational effectiveness and creating a culture of sustainable improvement. Listed on the London Stock Exchange, ICI is a member of the FTSE100, FTSE4Good and the Dow Jones Sustainability Index. ICI has approximately 26,000 employees worldwide and in 2006 had sales for its continuing operations of £4.8 billion.

Source: ICI


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