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Marin's International Expands Longstanding Relationship with Supplier MWV

Published on 2010-12-13. Author : SpecialChem

RICHMOND, Virginia -- Marin's International, the global leader in foldable instant displays, and MeadWestvaco (MWV), a global leader in packaging solutions, have announced an expansion of their longstanding global strategic relationship. Marin's now licenses five nonexclusive converters in the U.S. to manufacture and sell its LAMA displays - all of which will feature MWV's Custom Kote paperboard.

"To ensure Marin's consistency in producing the LAMA across our global network, it was essential that we require our new licensees to use MWV's Custom Kote paperboard," said Scott Carter, Vice President U.S. Operations at Marin's International. "Custom Kote is the ideal paperboard for our displays. It is flexible enough to fold and curl the way we need it to, regardless of the grain direction, yet is has the strength to be reused multiple times. Custom Kote also has a surface that allows for superior printing, high impact graphics and resistance to humidity and damage, making it the clear paperboard choice for LAMA's worldwide."

Through Marin's new North American licensees, customers can now go directly to manufacturers providing the full line of premium LAMA displays. As the global leader in pointof purchase (POP) and point of sale (POS) displays and the creator of the LAMA, the world's first patented paperboard self-erecting display system, Marin's products are used in a variety of settings by many of the world's leading brands including Johnson & Johnson, Unilever, Ford and Garmin. LAMA's ability to open automatically into position offers distinct advantages over customary large format displays. Conventional POS displays are costly to ship, cumbersome to set-up and in many cases nevereach the retail floor. Marin's designed the LAMA to ship flat at minimal cost, open quickly, without complicated instructions, significantly reducing the time and

"It's an honor to be the recommended paperboard provider to LAMA" said Zack Smith, general manager, MWV Food Packaging. "Throughout our longstanding relationship with Marin's we have worked together to provide LAMA users with the highest quality displays. We look forward to continuing this tradition of high customer satisfaction with Marin's and their growing global network, for many years to come."

MWV's Custom Kote is a high-performing, coated, natural kraft paperboard designed to provide outstanding strength, while delivering high-impact, eye catching graphics. It is produced utilizing up to 17 percent recovered fibers and is fully recyclable. Its tremendous strength ensures high quality across a large range of applications from displays to packaging for a variety of consumer-based applications.

About MeadWestvaco Corporation

MeadWestvaco Corporation, provides packaging solutions to many of the world's most-admired brands in the healthcare, beauty and personal care, food, beverage, home and garden, tobacco, and commercial print industries. The company's businesses also include Consumer & Office Products, Specialty Chemicals, and the Community Development and Land Management Group, which sustainably manages the company's land holdings to support its operations, and to provide for conservation, recreation and development opportunities. With 19,000 employees worldwide, MWV operates in 30 countries and serves customers in more than 100 nations. MWV manages all of its forestlands in accordance with internationally recognized forest certification standards, and has been named to the Dow Jones Sustainability World Index for the seventh consecutive year.

Source: MeadWestvaco Corporation


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