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BASF Coatings Services provides a stronger distribution platform for Refinish Coatings customers in Europe

Published on 2005-12-14. Author : SpecialChem

Münster/Dortmund -- BASF Coatings has renamed its European sales organization for refinish products. Throughout Europe, the regional sales organizations will be named BASF Coatings Services. In Germany, for example, the previous ART Autolack-Systeme GmbH supports its customers under the new name of BASF Coatings Services GmbH, effective November 11, 2005. Through this measure, BASF's regional refinish companies is providing an even stronger platform for their customers in Europe.

A total of eight refinish sales companies in Western Europe will be renamed. Three additional companies that manage the business for our automotive OEM customers in Slovenia, Slovakia and Poland will also be named BASF Coatings Services.

"We are very confident that a more integrated organization will give significant advantages to our customers," said Martin Wulle, Managing Director of BASF Coatings Services GmbH, based in Dortmund, Germany. The quality of product and services will be unchanged. "In addition to the high level of regional support, our customers will now be able to take advantage of a stronger European network of BASF Coatings Services companies. This will be of particular importance to the increasing number of customers who work across national borders", Wulle added. The contacts at BASF Coatings Services GmbH can be reached under the same addresses and telephone numbers.

The renaming affects BASF Coatings companies in Germany, France, Austria, Spain, the Netherlands, Belgium, Switzerland, Scandinavia, Poland, Slovenia and Slovakia. The new company names have either become effective recently, or will become effective in the coming weeks.

BASF : A major international player in coatings

BASF Coatings AG belongs to the global Coatings Division of the BASF Group. In 2004 the Coatings Division achieved world sales of 2.0 billion euros. The Coatings Division develops, produces and markets a high-quality range of innovative automotive OEM coatings, automotive refinishes and industrial coatings as well as decorative paints, and also the processes needed to apply them. In this business, eco-efficient water-based, powder and high-solids coatings as well as radiation-curable systems play a special part. In Brazil, the company has been successful in the decorative paints market for years and holds the leading position. BASF has a major, global presence in the Coatings sector, with significant market positions in Europe, North America, South America and the Asia/Pacific region, for example with affiliates in Australia, China, India, Japan, and the Philippines.

Source: BASF Coatings AG


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