TAGS: Automotive Coatings Industrial Coatings
Azelis announces its new distribution agreement with BASF, effective November 1, 2021, for their resins range in Vietnam. BASF’s innovative portfolio of resin products enables Azelis to offer advanced solutions for the CASE (coatings, adhesives, sealants, and elastomers), printing & packaging markets.
Extending Partnership in New Territories
This partnership strengthens Azelis’ lateral value chain with the addition of market-leading products in multiple market segments, while also extending its global partnership with BASF into new territories.
Highlights & Rationale
This new mandate increases Azelis’ product offering in the CASE and printing & packaging markets for Vietnam, while complementing its existing portfolio.
This partnership builds upon the successful relationship between BASF and Azelis in the Americas, Australia, New Zealand and Turkey.
The agreement is consistent with Azelis' strategy of growing organically with its strategic partners through sales excellence and a strong focus on innovation.
Peter van der Zwan, Business Director, BASF ASEAN & ANZ, adds, “
Azelis will provide great benefits to our customers, who now have access to a more extensive product portfolio and formulations for all their requirements. This partnership will further enhance BASF’s ability to provide innovative solutions for customers in the industrial & automotive coatings and printing & packaging segments.”
Laurent Nataf, CEO & President Azelis Asia Pacific, comments, "
With this collaboration, we are also excited to expand our partnership with BASF and provide our partners in Vietnam and the region with an enhanced portfolio of products that allow us to offer a variety of tailored solutions and innovative formulations for the CASE industry.”
Source: Azelis