Online Course

TiO2 Optimization: Practical Formulation Strategies

21 Day(s) left to register

Tuesday Jun 20, 2023

Reduce costs! Use less TiO₂for same performance with an unbiased review of today's best reduction strategies (dry hiding, hollow particles, separation, spacin, stabilization....)

Jochum Beetsma will discuss how each solution affects color strength, hiding power, financials...and share practical formulation strategies to combine them all together for the best cost/performance ratio.

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I learned how to optimize the TI02 and save money.

McMahon - Right Pointe

Although I work in plastic fibers industry, I've learned something new from the course. Everything was excellent.

Ziva Brecko - AquafilSLO

Very good! It gave new ideas like the usage of Air for better Scattering.

Michael J. - BASF Coatings GmbH

Excellent course! This is my first introduction to this level of detail on TiO2 dispersions.

Dennis P. - Hewlett-Packard Company

This very good course helped me to understand different ways of maximizing the hiding of TiO2 in coatings.

Alice N. - AkzoNobel

Presented By:
Jochum Beetsma
Length: 90 min

Course Type: Formulation
Level: Intermediate

Next Session: Jun 20, 2023

10:00 a.m. (New York City)

4:00 p.m. (Paris)

Check your local time

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Why should you attend?

When you know that TiO₂ still represents 40-50% of total raw materials costs, you surely chase after TiO₂reduction strategies! Although switching to cheaper grades can be a short term solution, you will make bigger & more durable gains byoptimizing TiO₂ performance / loading ratio. Join this course and:

Save money by learning the 5 best TiO₂ reduction strategies – Dry hiding | Hollow particles | Separation | Spacing | Stabilization

Gain in autonomy with your own formulations by better understanding factors (scattering power, particle size...) governing white color strength and hiding power

Get UNBIASED expert insight on commercial TiO₂ reduction solutions available today & how to combine them all-together for best results

TiO2 Optimization: Practical Formulation Strategies

Who should attend?

Paint & Inks Formulators / Developers eager to keep cost under control

Pigments, additives and fillers suppliers looking for ideas to better support their customers

Suitable for all categories of coatings, inks and related systems: solvent-based, high-solids, waterborne, melts and powder coatings.

Check out the exclusive preview now!

Course Outline

Using TiO₂in Formulations – Important Aspects:
- Hiding power
- Color strength (titanium white pigment powder)
- Optical properties of particles in a system: absorption, reflection, refraction, refractive index and scattering
- PVC (Pigment Volume Concentration) and Critical PVC

5 Best Strategies for Optimal use of TiO₂
- Separation and distribution
- Stabilization
- Spacing: post-treatment, fillers, polymeric spacing agent, encapsulation
- Dry hiding: (Critical) PVC and the relation with optical properties
- Hollow fillers (incl. examples of fillers that can be used to optimize TiO₂ performance)