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Zinsser Introduces Smart Prime

Published on 2009-11-02. Author : SpecialChem

Zinsser has introduced Smart Prime, a new interior/exterior primer designed to offer the performance of an oil-based primer in a water-based formula. Smart Prime is formulated with a proprietary resin system that resists rewetting to block stains from water and other water-soluble stains like an oil-based primer.

It also features other performance characteristics once reserved for oil-based formulas, according to the company, including superior flow and leveling and deep penetration for better sealed surfaces. Like other water-based primers, Smart Prime seals all oil-soluble stains like grease, crayon, tar and asphalt, so projects can be completed with just one primer. An all-purpose, all-surface interior/exterior primer, it also offers fast dry time, exterior flexibility and soap and water clean up in a low odor, low VOC formula.

Ideal for use on bare or painted surfaces like drywall, aluminum, vinyl, steel, galvanized metal and PVC, Smart Prime seals porous surfaces like cured plaster, concrete, stucco and masonry and binds chalky siding and trim. It offers excellent hide and great enamel hold-out, even over dark color topcoats, and can be tinted for improved hiding power and one-coat topcoat coverage. It can be applied using brush, roller or spray, dries to the touch in 30 minutes, and is ready to recoat in one hour.

Source: Zinsser

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