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The New HomeGuard™ Performance Mark

Published on 2004-11-24. Author : SpecialChem

Troy is pleased to introduce the new HomeGuard Performance Mark, a program Troy is launching as a means for manufacturers of paints, coatings, caulks, sealants, and other coatings-related products to differentiate their products and to educate consumers about the antimicrobial protection in their product.

The HomeGuard logo is a distinct graphical image that manufacturers can place on their labels. "Troy feels this is an exciting opportunity for manufacturers to display an added value feature right on their label, telling consumers that with the new, powerful HomeGuard Performance Mark, the proven effectiveness of Troy antimicrobial control is built in to that product," says William Smith of Troy Corporation.

"Troy is recognized in the paint and coatings industry for providing technology with highly effective control and safe use attributes. Through aggressive marketing and promotion, HomeGuard will become a household name trusted by consumers for the same reasons."

Source: Troy Corporation


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