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Rhodia at Chinacoat 2012: Exhibits Ecolabel-compliant Additives for Sustainable Paints & Coatings

Published on 2012-11-28. Author : SpecialChem

GUANGZHOU, CHINA -- Rhodia, member of Solvay group, is promoting its range of Ecolabel-compliant solutions for sustainable coating formulations during ChinaCoat 2012, in Stand 10.2 E13-14 at Guangzhou Internationall Convention & Exhibition Center (Pazhou Complex).

"We're excited to have the opportunity to exhibit at ChinaCoat, the premiere event for China's paint and coatings industry," said Raymond Wee, Regional Market Director of the Rhodia Coatings Business Team in Asia. "ChinaCoat 2012 offers us the opportunity to promote our latest innovative products for low-VOC sustainable coatings and reinforce our commitment to the coatings industry."

Rhodia presents its newest offering of innovative additives for low-VOC, sustainable coatings, including:

  • Sipomer® Range of Specialty Monomers
    Rhodia's Sipomer® specialty monomers range enhances the performance of a variety of polymer systems. By combining experience in monomer synthesis and emulsion polymerization, Rhodia can provide custom solutions for rheology, binder stability, adhesion, chemical and mechanical resistance, pigment compatibility, and cleaner polymerization.

  • APE-free Range of Surfactants
    Rhodia offers the widest range of APE-free surfactants for emulsion polymerization under the Rhodafac®, Rhodasurf® and Abex® brands, and surfactants for wetting under the Rhodoline® brand.

  • Rhodoline® Breakthrough Additives
    The Rhodoline® range features breakthrough functional additives designed for low-VOC, sustainable coatings. Products promoted during ChinaCoat 2012 include new zero-VOC defoamers and Rhodoline® OTE-500 and FR-100 functional additives that deliver industry-leading performance for open time and freeze thaw.
ChinaCoat 2012 is the 17th China International Exhibition for Coatings, Printing Inks and Adhesives, offering a pre-eminent opportunity to global players of the industry to drive incremental sales, launch new products, build corporate and brand awareness and maintain existing clientele.

About Rhodia

Rhodia, member of the Solvay group, is a specialty chemical company resolutely committed to sustainable development. As a leader in its businesses, the Group aims to improve its customers' performance through the pursuit of operational excellence and its ability to innovate. Structured around 11 Global Business Units, Rhodia is the partner of major players in the automotive, electronics, flavors and fragrances, health, personal and home care markets, consumer goods and industrial markets. Rhodia employs around 14 000 people worldwide and generated sales of €6.17 billion in 2011

About Rhodia Novecare

Rhodia Novecare, is one of 11 GBUs of Rhodia, member of Solvay group. With net sales of about €1.6 billion in 2011, it provides high-performance products and solutions to a wide range of industries including home and personal care, detergents, agrochemicals, oil & gas, as well as coating and industrial applications. Thanks to a worldwide industrial footprint and global R&D and tech-support network, Rhodia Novecare holds leading positions in surfactants, amines, phosphorus derivatives, natural, vegetable guar based & synthetic polymers and monomers technologies, and eco-friendly solvents-based formulations. Rhodia Novecare has developed particular expertise to answer and anticipate customer needs in protection, surface modification, rheology, active delivery, improvement of formulations and processes and sustainable solutions.


SOLVAY is an international chemical Group committed to sustainable development with a clear focus on innovation and operational excellence. Its recent acquisition of specialty chemicals company Rhodia created a much larger player, which is realizing over 90% of its sales in markets where it is among the top 3 global leaders. Solvay offers a broad range of products that contribute to improving the quality of life and its customers' performance in markets such as consumer goods, construction, automotive, energy, water and environment, and electronics. The Group is headquartered in Brussels, employs about 30,000 people in 55 countries and generated EUR12.6 billion in sales (pro forma) in 2011.

Source: Rhodia

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