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PPG Unveils REGENCY® Paint + Primer-In-One Acrylic Latex Paints Line

Published on 2015-09-07. Author : SpecialChem

CRANBERRY TOWNSHIP, Pa. -- For do-it-yourself consumers and professional painters seeking superior performance for interior and exterior residential painting projects, PPG PITTSBURGH PAINTS® brand introduces its reformulated, premium line of REGENCY® Paint + Primer-In-One acrylic latex paints.

PPG Regency
Fig. 1: REGENCY® Paint + Primer-In-One Line

“Whether painting a living room or the exterior of a home, the Regency product line delivers easy application with great flow and leveling, as well as excellent adhesion to ensure a smooth and durable finish,” said Dan Passinault, associate director, innovation, products and execution, PPG Architectural Coatings. “Consumers and pros alike can also enjoy the time savings and ease of use with the Regency line’s complete paint-and-primer-in-one formulations, which reduce the need for a primer coat.”

The newly reformulated PPG Pittsburgh Paints Regency Paint + Primer-In-One products provide premium coverage and color retention for long-lasting beauty and durability in three unique formulations – all with low volatile organic compounds (VOCs) and low odor – including Regency Interior, Regency Exterior and Regency Interior/Exterior.

Regency Interior offers excellent repellency against common household stains to keep walls, ceilings and trim looking new – making it ideal for withstanding wear and tear in high-traffic areas. Further, its enduring finish provides excellent washability and scrubbability to withstand frequent cleanings. The new interior formula also provides increased uniformity for a more consistent finish.

Regency Exterior provides maximum protection against weathering and outdoor conditions, while maintaining a freshly painted appearance through outstanding color retention and resistance to dirt and dust. Additionally, Regency Exterior is engineered with a specialized urethane technology for strong adhesion to exterior surfaces, resulting in a tough, flexible coating that resists cracking, peeling and flaking. It is ideal for painting exterior surfaces such as wood, brick, masonry, weathered aluminum or vinyl siding.

Regency Interior/Exterior delivers lasting performance in a glossy finish with outstanding adhesion, hardness and scrubbability, and it is ideal for painting trim, cabinets, banisters, doors and molding. The new interior/exterior formula also features higher-volume solids that provide better hiding and coverage than the previous formula.

The PPG Pittsburgh Paints brand is backed by premium tools and support, quality products, expert service, and the industry-leading color platform of THE VOICE OF COLOR® program. The brand meets the needs of all segments, from residential repaint to commercial applications.

The PPG Pittsburgh Paints brand is a product line of PPG Architectural Coatings, a business of PPG Industries, one of the world’s leading coatings companies.

PPG Architectural Coatings, U.S. and Canada, is one of the industry leaders in residential and commercial coatings, delivering the latest technologies and operational advancements through its strong portfolio of brands. It is a business of PPG Industries, one of the world’s leading coatings companies, and manufactures and sells interior and exterior paints, stains, caulks, repair products, adhesives and sealants for homeowners and professionals. Its distribution network includes more than 15,000 touchpoints through company-owned stores, independent dealer locations and all major home improvement centers across the U.S. and Canada.

About PPG: Bringing Innovation to the Surface.®

PPG Industries' vision is to be one of the world’s leading coatings companies by consistently delivering high-quality, innovative and sustainable solutions that customers trust to protect and beautify their products and surroundings. Through leadership in innovation, sustainability and color, PPG provides added value to customers in construction, consumer products, industrial and transportation markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in more than 70 countries around the world. Reported net sales in 2014 were $15.4 billion.

Source: PPG


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