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PPG and Nautica Launch Nautica At Home Paint Collection

Published on 2015-06-03. Author : SpecialChem

CRANBERRY TOWNSHIP, Pa. -- PPG Architectural Coatings, a business of PPG Industries one of the world’s leading coatings companies, has partnered with Nautica, the global lifestyle brand with products ranging from men’s, women’s and kids’ apparel to home furnishings, for the launch of its new Nautica At Home paint collection.

Nautica At Home interior paint-and-primer is formulated to deliver the classic colors for which Nautica is known in its apparel and home furnishings through a new signature color collection for the home. The paint is backed by a lifetime warranty and offers exceptional hiding power, excellent adhesion to most new and previously painted surfaces, and a mildew-resistant coating.

The Nautica At Home color collection includes a range of ocean blues, charming coastal brights, and clean, sail-inspired whites that reflect the brand’s nautical heritage and its passion for the water. Available in a palette of 250 beautiful colors, the Nautica At Home paint collection pairs expert design tips with suggested accent and wall color combinations to help customers select the perfect palette for their homes.

“PPG Architectural Coatings is thrilled to partner with Nautica to launch the Nautica At Home paint brand at Menards retail locations,” said Max Wetzel, chief marketing officer and general manager of home centers, PPG Architectural Coatings, U.S. and Canada. “Creating a licensed partnership between two well-known and respected American brands was a natural fit to bring a high performing, quality paint and a beautifully designed color palette to consumers.”

“We are excited to help consumers bring Nautica’s vision for home décor into their homes with our beautiful color palette offering in the Nautica At Home paint collection,” said Maria Vicari, president of global licensing, Nautica Apparel Inc. “We are thrilled to partner with PPG Architectural Coatings on this exciting new endeavor.”

PPG Architectural Coatings, U.S. and Canada, is one of the industry leaders in residential and commercial coatings, delivering the latest technologies and operational advancements through its strong portfolio of brands. It is a business of PPG Industries, one of the world’s leading coatings companies, and manufactures and sells interior and exterior paints, stains, caulks, repair products, adhesives and sealants for homeowners and professionals. Its distribution network includes more than 15,000 touchpoints through company-owned stores, independent dealer locations and all major home improvement centers across the U.S. and Canada.

About PPG: Bringing Innovation to the Surface.®

PPG Industries' vision is to be one of the world’s leading coatings companies by consistently delivering high-quality, innovative and sustainable solutions that customers trust to protect and beautify their products and surroundings. Through leadership in innovation, sustainability and color, PPG provides added value to customers in construction, consumer products, industrial and transportation markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in nearly 70 countries around the world. Reported net sales in 2014 were $15.4 billion.

Source: PPG
 


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