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PPG Adds Newer Flakes to the Ditzler Big Flake Line for Automotive Refinishes

Published on 2012-12-13. Author : SpecialChem

STRONGSVILLE, Ohio -- PPG Industries' automotive refinish business has supplemented the DITZLER(R) BIG FLAKE(TM) product line with seven brilliant new flakes. The addition brings the total number of Ditzler Big Flake selections available to 13.

The popular flakes, intended for use with the VIBRANCE COLLECTION(R) brand of custom colors and special-effect finishes by PPG, add intense color and sparkle to custom car, truck or motorcycle finishes and are frequently found on award-winning show vehicles. The new flakes are mini gold, mini silver, red, orange, blue, purple and green, and they are coded VM4420 through VM4426 respectively.

"Painters and designers will now have even more flake options when allowing their imaginations to run free," said Jennifer Boros, PPG brand manager, premium solvent-borne brands. "In combination with our Vibrance Collection products, the dazzling effects that can be created are almost limitless. Adding more choices to the Ditzler Big Flake line is part of PPG's commitment to give our customers everything they need to turn out the custom finishes they want."

Ditzler Big Flake products can be used to create a broad spectrum of basecoat and tricoat custom color formulations. The large flakes can be added directly to basecoats or used as a ground coat for RADIANCE(R) II midcoats. They also can be added to color blenders or Radiance II products and used as a midcoat or pearlcoat effect.

PPG has updated the Ditzler Big Flake color card to include all 13 available flakes. With the introduction of the new flakes, PPG is offering special promotional pricing on the six original flakes: silver, gold and four color-shifting options including green to purple, blue to red, red to gold and gold to silver.

About PPG

PPG Industries' vision is to continue to be the world's leading coatings and specialty products company. Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in more than 60 countries around the world. Sales in 2011 were $14.9 billion.

Source: PPG

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