OK
The Universal Selection Source:
Coatings Ingredients
Product News

McCormick Paints Introduces TOTAL Advantage, a Zero VOC Interior Coating

Published on 2015-04-30. Author : SpecialChem

ROCKVILLE, MD -- McCormick Paints one of the leaders in developing architectural coatings for the professional paint markets, announced its introduction of TOTAL Advantage, a new professional quality Zero VOC interior coating. As part of its commitment to research and development, McCormick Paints formulated TOTAL Advantage as the zero VOC solution that the professional marketplace demands. TOTAL Advantage is a latex interior paint that offers excellent coverage, performance, and durability without the addition of VOCs.

No matter what project may require a Zero VOC coating, newly formulated TOTAL Advantage fills the need for environmental performance as determined by architects, project specifications, owner preference or location. New construction or renovation projects for commercial properties, from time to time, may require coatings with less odor and VOC content than standard professional latex coatings. Multi-Family projects can be painted without significant odor, making transitions from tenant to tenant a better experience for everyone. A true professional line of zero VOC coatings, TOTAL Advantage is available in a wide range of colors to meet any designer’s palette.

New product development has always been a primary focus of the McCormick Paints business operation. Casey McCormick, President and CEO, added, “The Professional coatings market is continuing to demand lower VOC products and TOTAL Advantage meets those demands without compromising performance.”

TOTAL Advantage derives its name from the existing McCormick product – Advantage – a professional coating that painting contractors have relied on for years. With minimal variations made to the Advantage formula, TOTAL Advantage offers the same qualities as Advantage, with the added benefit of being zero VOC. Like Advantage, TOTAL Advantage is a GREEN WISE® certified product, tested and certified by Coatings Research Group, Inc. (CRGI), an ISO-accredited independent lab, by meeting or exceeding the VOC requirements of LEED®. All McCormick Paints products use zero VOC colorants, making TOTAL Advantage a true zero VOC product.

TOTAL Advantage is available in three sheens – flat, eggshell and semi-gloss – and in white, light and medium tint bases. TOTAL Advantage can be ordered in quarts, gallons and 5 gallon buckets at any of the 25 McCormick Paints store locations throughout Washington, DC, Maryland, Virginia and Delaware.

About McCormick Paints

McCormick Paints – The Paint the Pros Use – is a preferred paint manufacturer and retailer dedicated in serving both professionals and homeowners alike. 25 retail stores and 6 dealer locations throughout Maryland, Virginia, Washington, D.C. and Delaware, it is a one stop shop for all paints, sundry items, spray equipment and spray repairs. McCormick Paints participation with several national and international associations allows it to competitively and efficiently serve paint needs.

Source: McCormick Paints
 


Improve the durability of PU coatings
2018 Polyurethanes Technical Conference
Channel Alerts

Receive weekly digests on hot topics

Back to Top