Industry News

Valspar Paint Adds Refreshed Colors to its Laura Ashley Home Collection

Published on 2009-11-13. Author : SpecialChem

WHEELING, Ill. -- In response to consumer demand, The Valspar Corporation, a leader in the paint and coatings industry, is introducing 24 new paint colors this fall to its Laura Ashley Home collection, available in Valspar Signature Colors. The updated colors range from soft peaches and corals, to deep red, muted purple, and teal, adding intriguing colors with depth while maintaining the Laura Ashley aesthetic of contemporary English elegance.

"As consumers seek solace at home during the current recession, the colors they choose in their home d?or can help create a mood of optimism and escape," said Sue Kim, Color Trend and Forecast specialist, Valspar. "Laura Ashley and Valspar have collaborated to create paint colors that allow consumers to achieve this look and feel with palettes of clean peach, coral tones and muted purples that bring out the essence of the Laura Ashley brand."

The new collection is comprised of a mix of light, calm, summery tones along with deep reds, blues and purples. These colors can be used alone or combined to create a classic, yet feminine atmosphere synonymous with the Laura Ashley brand.

Signature Colors is Valspar's best interior paint engineered for ultimate performance in exclusive designer colors. All paints in the line are available in matte, eggshell, satin and semi-gloss finishes. It has a lifetime warranty and provides maximum durability along with unparalleled stain and scrub resistance.

Valspar Signature Colors paint is available exclusively at Lowe's Home Improvement stores nationwide, for about $28-$32 per gallon.

The Valspar Corporation is a global leader in the paint and coatings industry. Since 1806, Valspar has been dedicated to bringing customers the latest innovations, the finest quality and the best customer service in the coatings industry.

Source: Valspar

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