Industry News

Sun Chemical strengthens dedicated product portfolio - with special focus on the screen graphics & industrial market

Published on 2010-06-21. Author : SpecialChem

FESPA, Munich -- As the demand for specialist ink products and print solutions becomes increasingly sophisticated, the need to develop distinct clearly communicated offerings becomes paramount. Sun Chemical is aligning itself to the market's needs by streamlining its range into clearly defined product families. Specifically for the graphic display printing market:

  • Sun Promo Sun Promo™
  • SunCure® - UV offset inks for display and commercial printing
  • Streamline® - digital ink jet inks for display graphics

For the high tech and industrial printing market:

  • SunDiscSunDisc™
  • SunCarte™ - screen and offset inks for plastic cards
  • SunHytek™ - screen inks for plastic components and in-mould decoration
  • SunVetro™ - screen inks for decorative and container glass
  • SunPoly™ - screen inks for plastic containers
  • SunPad™ - pad printing inks

Jonathan Sexton, Sales and Marketing Director, Screen & Narrow Web Europe at Sun Chemical said: "Sun Chemical is committed to serving the increasingly diverse needs of the graphic display industry and industrial markets. In tune with the changing needs of our customers and increasing demand for complete product solutions, we felt it essential to clearly focus our product portfolio to specific markets and applications - and there is no better place than FESPA to showcase our improved offering."

Felipe Mellado, Chief Marketing Officer, Sun Chemical, adds: "Sun Chemical's presence at FESPA demonstrates our continued commitment to the graphic and industrial markets. We believe that clear segmentation of our product portfolio will strengthen our position as a global leader in inks and consumables - creating strong brands our customers can easily understand and identify."

Join Sun Chemical at FESPA - Hall A1, Stand 240.

About Sun Chemical:

Sun Chemical, a member of the DIC group, is the world's largest producer of printing inks and pigments and a leading provider of materials to packaging, publication, coatings, plastics, cosmetics, and other industrial markets. With annual sales of more than $3.5 billion, Sun Chemical has over 10,000 employees supporting customers around the world.

Sun Chemical Corporation is a subsidiary of Sun Chemical Group Coöperatief U.A., the Netherlands, and is headquartered in Parsippany, New Jersey, U.S.A.

Source: Sun Chemical

The Chemicals Sales & Marketing Toolbox
Channel Alerts

Receive weekly digests on hot topics

Back to Top