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Siegwerk Group Presents Standardized Products and Services Worldwide

Published on 2005-02-23. Author : SpecialChem

After the successfully completed integration of the US packaging ink manufacturer "Color Converting" (CCI) in the Siegwerk Group, the company is offering its customers in North America, Europe and Asia identical products and services in consistently good quality. "Thus we meet the requirements of all internationally operating companies without losing sight of our major unaffiliated customers", says Herbert Forker, President and CEO of the Siegwerk Group.

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With that the positioning of the Siegwerk Group as a global player of the packaging ink industry has made considerable headway. With central production sites in Europe (Siegwerk Druckfarben AG), USA (CCI) and Asia (Siegwerk Ink Thailand), the company offers its customers an internationally standardized ink and service quality.

For this purpose production in Asia was completely changed over to toluol-free ink.

More flexibility through local presence on three continents

The purchase of CCI brings substantial advantages to North American customers of the Siegwerk Group. "Now Color Converting offers its business partners not only the proven CCI products but also the internationally leading Siegwerk ink series. This has enabled us to considerably extend our range particularly in the gravure packaging ink sector," says Dr. Lothar Schäffeler, Director of Application Technology at Color Converting and previously Director of Research and Development at Siegwerk Druckfarben AG. American Siegwerk customers are now supplied with products and services directly on site.

Customers in Europe receive the business group's products from Siegwerk Druckfarben AG in Siegburg (Germany). Technical support is provided to European business partners on site by the different local companies of the group, for instance in Poland, Great Britain or Portugal. "Products like SEALTECH and CCI's inhouse concept are valuable additions to our product and service range", says Ralf Hildenbrand, board member and President of the Business Unit Packaging Europe.

Customers in Asia receive ordering, service and ink selection support from the Thailand production site.

Globally coordinated optimization of ink formulas

The merger enabled a globally standardized and coordinated optimization of the ink formulas. Successful products from the USA such as the flexographic printing ink series "SEALTECH" were added to the Siegwerk Druckfarben AG product range. Proven products successfully employed at European customers such as the ink series "PV-77" were launched on the American market by CCI.

In Asia the Siegwerk Group offers all the proven and well-known ink systems.

"Especially Asian factories of internationally operating packaging groups are very interested in a globally standardized ink quality. Through close cooperation within the Siegwerk Group and concentration on three central production sites, our company offers a unique range of products and services in this regard", says Forker.

Innovation through global cooperation

The close cooperation of the innovation centers in Des Moines (Iowa, USA), Siegburg and Bangkok is a great advantage also for the development of new ink series. "Strategies for new developments are pushed forward and implemented jointly with the market knowledge of three large world markets", says Dr. Klaus Heger, Director of Research, Development and Application Technology of Siegwerk Druckfarben AG.

Source: Siegwerk

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