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Napier Signs on with Meyer and Home Hardware

Published on 2002-03-27. Author : SpecialChem

Napier International Technologies Inc. announced yesterday that Fred Meyer Stores has placed its initial stocking order for the Bio-Wash One Day Deck products and Waste Paint Hardener. This is the largest single order in Napier's history, putting product on the shelves of 125 retail outlets by April 1, 2000. The program will feature product displays in high visibility aisle "end caps," and will be supported by television, radio and print advertising campaigns.

Meyer stores, a subsidiary of Kroger Co., is based in Portland, OR and operates 139 large multi-department stores with concentrated distribution throughout the western United States. The company pioneered the "one-stop shopping" concept, carrying products varying from home improvement to food and clothing items with annual sales of approximately $15 billion. The parent company, Kroger Co. headquartered in Cincinnati, OH, operates one of the largest supermarket chains in North America with annual sales exceeding $40 billion.

This new affiliation is a strategic distribution alignment for Napier's rapidly expanding product lines. Additionally, Napier's 35% owned subsidiary Consolidated Ecoprogress could benefit from these types of distribution channels for their "flushable" line of feminine hygiene products.

Napier International Technologies is also pleased to announce that Home Hardware Inc. has agreed to carry Bio-Wash Waste Paint Hardener, Napier's environmentally friendly waste paint encapsulation technology. Home Hardware has the largest chain of hardware stores in Canada generating in excess of $2 billion in revenues in 1999 through their 1100 stores and affiliates.


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