Industry News

Eastman Announces Corporate Strategy, Marketing Executive Appointment

Published on 2006-05-23. Author : SpecialChem

KINGSPORT, Tenn.-- Eastman Chemical Company (NYSE:EMN - News) announced the appointment of Mark Costa as senior vice president, corporate strategy and marketing, effective June 1.

"Mark has extensive global experience as a consultant in a broad base of industries," said Brian Ferguson, chairman and CEO. "He has worked with Eastman on a variety of initiatives over the past couple of years, so he already has a good foundation for our corporate strategy work. We are pleased that he will be bringing his broad understanding of global competitive issues to our company now as a member of our executive team."

Ferguson said that the position of senior vice president, corporate strategy and marketing, was newly established to evaluate implications of future directions, coordinate large initiatives that cross various businesses and manufacturing streams, and increase the focus on big-picture and longer-term growth and success. Costa will be responsible for overseeing corporate strategy and the corporate marketing function and for managing opportunities and growth platforms that involve more than one manufacturing stream and that cross businesses within Eastman.

Costa, 40, was most recently a senior partner within Monitor Group's integrated North American and global client service networks. His experience includes corporate and business unit strategies, asset portfolio strategies, innovation and marketing, and channel strategies across a wide range of industries, including specialty and commodity chemicals, electricity, natural gas and truck/auto manufacturing. Costa received a bachelor's degree in economics and pre-medicine from the University of California at Berkeley, where he was elected to the Phi Beta Kappa Society. He received an M.B.A. from Harvard Business School.

Eastman manufactures and markets chemicals, fibers and plastics worldwide. It provides key differentiated coatings, adhesives and specialty plastics products; is the world's largest producer of PET polymers for packaging; and is a major supplier of cellulose acetate fibers. Founded in 1920 and headquartered in Kingsport, Tenn., Eastman is a FORTUNE 500 company with 2005 sales of $7 billion and approximately 12,000 employees.

Source: Eastman

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