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Cornelius Offers Extender Products to Combat TiO2 Supply Shortage

Published on 2017-07-28. Author : SpecialChem

Cornelius Group has collaborated to deliver two extender product solutions to market in the wake of the Titanium Dioxide (TiO2) shortage.

Extender Product Solutions

Titanium dioxide replacement
Cornelius to Deliver Extender Products as a Replacement for TiO2

The company has partnered with VB Technochemicals SA to offer VB White, which is suitable for the masterbatch market, and Huber Engineered Materials to provide Zeolex® 330 to the paint and coatings market.

Titanium Dioxide


  • TiO2 is a white pigment and key ingredient used in the manufacture of paints, adhesives, sealants, coatings, rubber and plastic products
  • It enhances performance and quality 
  • However, reduced production capacities in Asia and a major fire at one of the largest TiO2 manufacturer’s sites in Europe in January 2017 has led to a severe supply shortage and significant raw material price increases

Tony Bruce, Business Development Manager for Cornelius Industrial, said:


TiO2 has been used widely within industry as it is known to provide protection from UV light, stability and durability of colors, whiteness, opacity and brightness, as well as improving the texture of products."


Cornelius has been working with its partners to deliver two extender products that reduce the amount of TiO2 required within a product. The extenders do not affect vinyl properties and, in fact, improve the quality and brightness of a product to a higher standard than TiO2."


In the past, the cost of these extender products has been relatively high compared to TiO2, however the current price of TiO2 means they are now comparable. We are able to deliver a solution to customers that will minimize the impact of the TiO2 shortage on their business.

Zeolex 330


  • Huber Engineered Materials’ Zeolex 330 is an amorphous sodium aluminosilicate powder for paint and coatings applications
  • It acts as a gloss sheen control agent 
  • Provides high levels of opacity, whiteness and brightness as well as outstanding flatting and scrub-resistance for interior architectural formulations

Mr Bruce added:

These two extenders deliver outstanding results for customers. Up until now, TiO2 has been viewed by the industry as the crucial ingredient to deliver quality and performance.

Working with our partners, Cornelius can now deliver viable extender solutions that tick all the boxes in terms of cost, functionality and quality and will reduce industry’s reliance on a product where serious supply shortages are expected throughout 2017.


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Source: Cornelius
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