TAGS: Architectural Coatings
Clariant launches ‘New Freedom’ Decorative Color Trends for 2021 full of creative colors to capture imaginations. To compliment prominent blush shades from past years, these warm hues are perfect for color blocking, a design trend here to stay.
Bold Shades Ideal for Color Blocking
These bold shades are ideal for color blocking – an interior design trend here to stay. It may have started on the fashion catwalks but the pairing of different solid colors and textures, to boldly segment space in homes, continues to be a much-used decorating tactic.
At a time when we are all adjusting to the new normal they give us the freedom to discover what is important: the freedom to do something creative for ourselves and our loved ones, and; the freedom to focus on making our homes cozy environments in which we feel happy and at ease.
Global color institutions, interior designers and Clariant’s operating customers who have their fingers on the design pulse provided inspiration for the palette of 13 different trendsetting tones.
Colors Formulated with Clariant’s Hostatint™ 500 Pigment Preparations
2021’s colors are also creating spaces that have more than a positive emotional impact. They have all been formulated with
Clariant’s Hostatint™ 500 range, multi-purpose pigment preparations with low VOC (Volatile Organic Compounds) and no APEO (alkylphenol ethoxylates). They are binder-free, and deliver technical design freedom in water and solvent-based modern decorative paints.
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It’s well known that colors can reflect and influence our emotions and well-being, so we have chosen bright warm and neutral color shades in our latest collection to help create spaces that have a positive impact,” said Franziska Hammerl, segment head decorative and wood coatings, global technical marketing coatings at Clariant.
“One stunning 2021 color, for example, is Meraki, Greek for an outburst of dedication, an intense red. Another is Ubuntu, a Nguni Bantu term meaning ‘humanity’. It’s a warm, intense yellow that reflects a bond of sharing, connecting all of humanity, and seems particularly relevant today.”
Clariant has also nominated a color of the year included in the “New Freedom” Decorative Color Trend palette. Wabi-Sabi gray, with soft violet undertones, is inspired by Japanese aesthetics and the concept of appreciating the beauty found in the imperfections of nature. It is an imperfect gray that can be combined perfectly with any other color.
Source: Clariant