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Ceresana Research Reports Strong Growth in EU Paint and Varnish Market by 2018

Published on 2011-04-13. Author : SpecialChem

The market research institute Ceresana Research expects that the European paint and varnish market will generate revenue of €27.7 billion by 2018. Germany is the largest sales market in Europe with a roughly 15% share, followed by Italy and Russia.

Demand for industrial varnishes, the second-largest field of application behind the construction industry, is especially increasing in Russia, Poland, and Turkey. But also some West European countries, like the Netherlands, record above European average growth, which amounts to 1.6% per year. Powder coatings, acryl varnishes, and epoxy-based products are increasingly used as industrial varnishes.

Paints and varnishes for wood applications represented the third-largest market in 2010. Italy accounts for almost one-quarter of European demand for wood paints. Ceresana Research assumes that especially water varnishes based on acrylates and polyurethane will see increases in sales in the field of wood processing.

When it comes to the transport industry, revenues from car series paints, refinish coatings, and ship paints are anticipated to increase above-average. Although this sector accounts for less than 8% of the entire paint and varnish market, its share in terms of value totals almost 15%.

The construction industry's influence on the paint and varnish market continues to decline. While the construction industry accounted for approx. 59% of European demand in 2002, this share is expected to drop to 56% by 2018. However, this trend is weakened by rising sales of dispersion paints in Eastern Europe.

In order to meet the trend towards eco-friendliness, many manufacturers develop solvent-free and environmentally-friendly paints and varnishes that are for example suitable for steel containers or internal coatings. This allows to reduce environmental pollution by VOC emissions. A great number of companies are working on product solutions, which offer special properties: apart from heat insulation, especially nanotechnology is a topic of the future, e.g. when it comes to self-cleaning or antibacterial coatings.

About Ceresana Research

Ceresana Research is one of the world's leading industrial market research institutions. They assist decision makers and strategists: Comprehensive information and objective analyses provide a basis for an enduring competitive edge. In addition to multi-client studies, they also offer commissioned studies according to an individual client's specifications: their core competencies include chemicals + plastics + additives + commodities + materials + industrial components + packaging + construction materials.

Source: Ceresana Research Corporation

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