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CATHAY Reorganizes its Iron Oxide Pigments Distribution for Coatings

Published on 2016-05-23. Author : SpecialChem

NINOVE -- CATHAY INDUSTRIES has reorganized its distribution for the coatings and plastics industries in Europe. For several regions, the iron oxide pigments producer has started cooperation with new partners. "Following the realignment, the distribution of our products becomes even more dynamic", says Axel Schneider, CEO CATHAY INDUSTRIES Europe.

Fig. 1: CATHAY Reorganizes its Iron Oxide
Pigments Distribution for Coatings

As a result of the re-orientation, CATHAY ensures an even broader market coverage. Short distances as well as rapid and flexible delivery serve the customers' workflow. The new partners are specialized in the distribution of raw materials such as pigments and additives for various coatings and plastics applications.

Strong partnerships

The new distribution structure includes the cooperation with A.R. Peißig-Dolder in Großweikersdorf, Austria. "After 20 years of working in the coatings and polymer industry, we are pleased to have won CATHAY as a strong partner", says Werner Peißig, President of the company. With this alliance CATHAY is expanding its partnership with Dolder Group, now covering also the markets in South-East Europe.

Furthermore, the pigment manufacturer newly collaborates with Unipex Solutions in Paris who will serve customers in France and Benelux countries.

Providing premium iron oxides


The new distributor composition concerns mainly the CATHAYCOAT portfolio, which is the manufacturer's premium range of iron oxide pigments. It is used for top coating and fine-quality products like paints and plastics. The range contains specialized qualities for the specific requirements of the various applications. It also includes the well recognized low viscosity yellows and high chroma red pigments.

About CATHAY INDUSTRIES


CATHAY INDUSTRIES is one of the world’s leading manufacturers of synthetic iron oxide pigments. The business areas of the company include basic products for the construction industry, sophisticated qualities for the use in coatings systems as well as highest purity iron oxides for cosmetics applications. The portfolio is completed by a number of synergistic products. Established in 1979, the Hong Kong based CATHAY INDUSTRIES GROUP with production sites in the USA, China, Belgium and Australia has been dynamically growing. Now the group is employing 900 people throughout the world. The success of CATHAY INDUSTRIES is based on significant investments into latest production technologies.

Source:
CATHAY INDUSTRIES

 

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