Industry News

Beckers Group Announces Global Coatings Trend Collection

Published on 2018-02-21. Author : SpecialChem

Beckers Group has launched the year’s global trend collection for consumer electronics and lifestyle appliances. The portfolio, called The Search, offers consumer brand companies an opportunity to extensively explore Beckers’ latest colors, innovative technologies, and special tactile effects.

Global Trend Collection

Appliances Market
Global trend collection for consumer electronics
The samples are presented in three main themes:

  • Connect
  • Reflect 
  • Visualize 

It illustrates trend for 2019/20. The Beckers design team presents the collection to customers during roadshows in early spring.

New Trend Collection Plays with Contrasts

Christian Vogel, President Industrial Coatings at Beckers says: “For our customers in the trend-driven and fast-changing consumer electronics and lifestyle appliance industry, the look and feel of their products are key differentiators. Beckers’ consumer finishes add significant value through creative and innovative surfaces.

Linda Snis, Global Design Manager, adds: “Our new trend collection plays with contrasts: we connect different elements to deliver visionary coating trends for our customers to choose from.

Source: Beckers Group
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