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BASF at Tokyo Pack 2012: To Present its Packaging Innovations in Inks, Coatings & Plastics

Published on 2012-09-26. Author : SpecialChem

For the first time BASF will present its comprehensive range of packaging solutions at TOKYO PACK 2012, Booth location: No. 1-38, Tokyo Big Sight, Japan, October 2-5, 2012, the largest international packaging exhibition in Asia in terms of both the number of exhibitors and visitors. BASF will showcase a variety of packaging innovations, especially in the areas of plastics, inks and coatings.

"This is our first time that we are exhibiting at a packaging show in Japan to demonstrate what we can offer to the industry as a global chemical company," said Hiroki Ishida, Vice President of Performance Products, BASF Japan. "We help our customers to be more successful by contributing to their packaging development with both visual effect s and invisible functions."

The exhibits will focus on BASF packaging solutions to address three major industry trends: differentiation at point of sale, content protection and sustainability.

Differentiation at Point of Sale

Packaging appearance is one of the most important attributes to influence consumer purchasing decisions. Metasheen® is a vacuum-metalized effect pigment that creates a highly reflective surface. In addition to Metasheen®, BASF will also display other effect pigments and plastic clarifier s that make packaging more appealing to consumers.

Content Protection

In today's fast paced society, content protection is much more than keeping goods from being damaged. It is an essential function that requires continuous innovation. With its strong competency in light management, BASF offers a broad range of pigments and additives such as Tinuvin® UV absorber and light stabilizer, which extends the lifetime of polymers in UV sensitive environments. Other content protection materials like Ultramid® polyamides and Elastollan ® thermoplastic polyurethanes will also be exhibited.

Sustainability

BASF provides a number of products that can help its customers to improve the sustainability of packaging. Examples include the partially bio-based, compostable polymers ecovio® and ecoflex® , as well as Joncryl® water-based acrylic polymers for contact coating.

About BASF in Japan

BASF started doing business in Japan in 1888. BASF in Japan consists of six companies, with BASF Japan Ltd at its core. Activities cover five business segments including chemicals, plastics, functional solutions, performance products and agricultural solutions. The main production sites are in Yokkaichi (thermoplastic polyurethanes and polymer dispersions), Chigasaki (admixtures for concrete, construction chemicals) Totsuka (coatings), Kitatone (personal care ingredients) and Isohara (plastic additives). The Amagasaki R&D Center focuses on innovative solutions for electronics and energy management, as well as product development and technical services for coatings, inks, adhesives & sealants and packaging industries. The Yokohama Innovation Center (engineering plastics) was established in January 2012. In 2011, BASF employed 1,740 employees in Japan, and achieved sales of €1.8 billion to customers in Japan.

About BASF

BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. They combine economic success, social responsibility and environmental protection. Through science and innovation they enable their customers in almost all industries to meet the current and future needs of society. Their products and system solutions contribute to conserving resources, ensuring healthy food and nutrition and helping to improve the quality of life. They have summed up this contribution in their corporate purpose: We create chemistry for a sustainable future. BASF posted sales of about €73.5 billion in 2011 and had more than 111,000 employees as of the end of the year.

Source: BASF


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