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BASF at Techno-Classica 2013: to Showcase Glasurit® Colors on Refinished Car Models

Published on 2013-04-08. Author : SpecialChem

MUENSTER -- For exactly five days in April, classic car aficionados' hearts will be all aflutter. From April 10 to 14, 2013, the Techno-Classica will be taking place in Essen for the 25th time. BASF, with its premium paint brand Glasurit®, will be appearing on the stage of the world's largest classic car show of German and international carmakers, expected to draw over 180,000 visitors.

The Glasurit team is looking forward to welcoming many visitors at booth 111 in hall 5.0 for the second year in a row and with many surprises. With the wide range of offerings, a visit will be well worth their while. For instance, Glasurit will be showcasing a sort of "Who's who" of premium car manufacturers' most famous colors on refinished car models, such as Ferrari's "Rosso Dino", Jaguar's "British Racing Green" and Mercedes' "Angola Green".

Easy color matching: The Glasurit Color Profi System

Breathtaking color diversity is a key property of the Glasurit Color Profi System. Thousands of color chips for solid-color and metallic refinishing are coated with original paints and arranged clearly in a patented cupboard system, impressively attesting to the wide range of colors.

What steps do you need to take to perfectly restore a classic car? In informative presentations, Jürgen Book, Head of Customer Service, will be providing classic car lovers with specialized answers to this question. After all, when it comes to restoring vintage vehicles' original gloss, Glasurit's expertise is in demand, since it offers the world's largest color library for classic car colors.

A press of a button takes you to the exact color

The Glasurit RATIO Scan II portable color measuring device demonstrates the impressive simplicity with which color matching can work for actual refinishing. Visitors will be amazed at how easy it is. Just hold the device on the body, press a button and it will measure the exact color and quickly provide the desired mixing formula.

"Last year, our booth attracted a great deal of interest. I'm sure that our solid knowledge and hands-on demonstrations will provide in-depth insight into the fascinating world of paint at this year's show as well," said Glasurit Brand Manager Ignacio Cabrera. "After all, we are not just a long-established and reliable partner of a wide range of car manufacturers, but we also share the same passion for the aesthetics of automotive beauties."

About Glasurit

Professional solutions and first-class quality. Combining these two factors for success has made Glasurit the leading brand in the passenger car and commercial vehicle refinishing sector. As a result of Glasurit's reliably high quality in all areas, Glasurit automotive refinishing products have been approved for use by nearly all leading car manufacturers throughout the world. This is yet another reason why more and more bodyshops throughout the world are changing to Glasurit.

Source: Glasurit


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