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AkzoNobel Powder Coatings Announces Significant Improvement in its Architectural Range

Published on 2011-03-30. Author : SpecialChem

BARCELONA -- AkzoNobel Powder Coatings announces a significant improvement in its offer to the construction industry from its Europe West business. Interpon D, the company's respected brand for architecture, is now available from stock in the largest ever selection of colors, gloss levels and textures.

At the forefront of the expansion are so-called "superdurable" systems, with 3 times the life expectancy of standard systems. The company's Interpon D2525 superdurable brand is now available in smooth gloss in a wide range of RAL shades under the name Interpon D2525 SD, and in a new attractive texture under the name Interpon D2525 Structura.

Another important addition is a full selection of RAL shades in a standard durability semi-gloss system, under the name Interpon D1036 Satin. Russell Deane, Market Manager - Architectural, commented, "Semi-gloss finishes are becoming steadily more popular, transforming the historical preferences for matt in the UK and high gloss in mainland Europe."

Gordon MacLeman, Managing Director AkzoNobel Powder Coatings Europe West, adds, "When we acquired the Rohm & Haas powder coating activities of Dow last year, we said that the combination would lead to an improved offer to customers. Here is the first strong evidence of what we meant. Combining Rohm & Haas' market-leading stock range of superdurable systems and full satin offer with AkzoNobel's new textured superdurable products provides our industry partners with a complete choice of durability, color and finish for their projects."

Superdurable systems were introduced by AkzoNobel in 1991, at a time when the only requirement was to meet a weathering test of 1 year in Florida. These systems met a much tougher 3 year requirement. As powder coatings have matured as a market, and buildings coated many years ago show their age, architects have increasingly become convinced of the need for this improved performance, to ensure their monuments look good for longer.

Russell Deane explains further: "Both Rohm & Haas and AkzoNobel had sensed the shift in the market. Rohm & Haas introduced a full stock range of superdurable systems several years ago, while AkzoNobel in 2009 upgraded the premium special finishes range Collection Futura to superdurable technology. Adding our new textured Interpon D2525 Structura products to the offer completes the picture, offering an unrivalled choice of superdurable coatings for architecture".

About AkzoNobel

AkzoNobel is proud to be one of the world's leading industrial companies. Based in Amsterdam, the Netherlands, we make and supply a wide range of paints, coatings and specialty chemicals - 2009 revenue totalled €13.9 billion. In fact, we are the largest global paints and coatings company. As a major producer of specialty chemicals we supply industries worldwide with quality ingredients for life's essentials. We think about the future, but act in the present. We're passionate about introducing new ideas and developing sustainable answers for our customers. That's why our 57,000 employees - who are based in more than 80 countries - are committed to excellence and delivering Tomorrow's Answers Today™.

Source: AkzoNobel

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