Industry News

AkzoNobel Adds Color to Dutch National Opera & Ballet

Published on 2015-06-15. Author : SpecialChem

AkzoNobel is adding its own artistic flair to Dutch National Opera & Ballet after agreeing a two-year partnership to help modernize the institute's theater in Amsterdam.

The company will provide its Sikkens paint products and color expertise as part of a program to upgrade the interior of the building. AkzoNobel is already the institute's preferred paint supplier and was responsible for the renovation of the scenery workshop in 2013.

"We are very pleased to broaden the scope of our cooperation with AkzoNobel," said Els van der Plas, General Manager of Dutch National Opera & Ballet. "We want to give visitors an enchanting and enriching experience every evening they spend with us and AkzoNobel's sponsorship is making an important contribution to our visitor experience."

Added Ruud Joosten, member of AkzoNobel's Executive Committee responsible for Decorative Paints: "Dutch National Opera & Ballet is a symbol of Amsterdam's cultural heritage and modern art and we are delighted to be involved in the theater's modernization. The partnership also reflects key elements of our Human Cities initiative, such as using color to bring urban environments to life and helping to connect people with their surroundings."

Opened in 1986, the building was designed by Cees Dam and Wilhelm Holzbauer.

About National Opera & Ballet

National Opera & Ballet creates, produces and presents both traditional and innovative opera and ballet productions of high quality. As one of the largest cultural institutions in the Netherlands, National Opera & Ballet brings with its own studios and rehearsal spaces, craft, artistic and technical aspects of ballet and opera world together. National Opera & Ballet is one of the leading institute for opera and ballet operating both on a national and international level. The Dutch National Opera & Ballet keeps the opera and ballet tradition alive to reach a wide and diverse audience. On an international level National Opera & Ballet co-produces and presents its productions in prominent houses and theaters. The institute operates in the top five of the world.

About AkzoNobel

AkzoNobel is one of the leading global paints and coatings companies and one of the major producers of specialty chemicals. Calling on centuries of expertise, it supplies industries and consumers worldwide with innovative products and sustainable technologies designed to meet the growing demands of its fast-changing planet. Headquartered in Amsterdam, the Netherlands, it has approximately 46,000 people in around 80 countries, while its portfolio includes well-known brands such as Dulux, Sikkens, International, Interpon and Eka. Consistently ranked as one of the leaders in the area of sustainability, it is committed to making life more liveable and its cities more human.

Source: AkzoNobel

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