More than 50% of the 244 respondents from the October SpecialChem readers poll forecast they will use self-cleaning (32.8%) or self-healing (25.8%) coatings as the advanced technologies they intend to investigate next year. Biomimetic and super-flexibility coatings were almost tied for third place at 15.2% and 14.8%, respectively. Conductive coatings came in last at 11.5%. It is interesting to note that until about ten years ago coating technology was focused mostly on appearance, durability, costs, mechanical properties and meeting government regulations. Although these factors are still important in developing a new coating, the latest innovative techniques now allow chemists to develop special niche coatings including the above mentioned self-cleaning, self-healing, biomimetic, super-flexibility and conductive coatings.